Looking to improve your email marketing?
If the intern near the coffee machine is all out of email ideas it may be time for you to look for inspiration elsewhere. A great way to find this new inspiration, as well as new ideas and proven tactics is by attending an event with other likeminded professionals.
Through attending an email conference you can stay up to date on the latest developments in the field, hear keynotes from industry thought leaders, and network with email professionals in some of the most beautiful cities in the world.
So which email conferences offer cutting edge insights while maintaining a history for putting on great and informative events?
The three below are surefire bets.
The Email Insider Summit will be worth the wait. This event, hosted in one of the best ski locations in the world, is going to be jam packed with high profile companies, speakers, and attendees. The best minds in email will be mingling as speakers share invaluable digital marketing strategies. This three-day event is broken into a mixture of keynotes, round table discussions, and panels followed by afternoon activities such as snowmobiling, skiing, and tubing. If you’re going keep a look out for the Scratch-it team!
Date: 7th – 10th of December, 2014
Venue: Stein Eriksen Lodge, Part City, UT
Sessions to Attend: Keynote Case Study Presentation: Patagonia Paves the Way to True Email Engagement.
This keynote will provide interesting analytics on how the Oregon native Patagonia used personalization to increase engagement and click through rates amongst their audience.
Price: MediaPost Member: $3295 ; Non-Member: $3395
Do you like warm weather and emails? If so, this is your event. With such a high ROI, everyone knows email marketing is a must. This event will give you the insights to take your email marketing to the next level. You’ll learn about new email solutions, how to preserve your online reputation, and actionable tips for raising engagement.
Date: February 2nd-4th 2015.
Venue: Intercontinental, Miami, FL
Sessions to attend: Guy Kawasaki, The Art of Enchantment.
Guy will cover how to boost your trustworthiness as well as how to make your message the darling of your readers by reaching their heart.
Price: $1,595.00 for eec/DMA members ; Non-Member: $1,895.00.
This Email Summit is the original research-based conference serving the email marketing community. The conference will focus on a broad range of issues including list growth tactics, messaging and deliverability. The participants from around the world will be given insights from some of the most respected marketers from organizations such as Linkedin and The Wharton School. Remember to keep an eye out for Scratch-it team members; they will be the guys at the Blackjack table ;).
Date: February 23-26 2015
Venue: ARIA Resort & Casino, Las Vegas, NV
Sessions to Attend: Think Like a Freak by best selling author of Freakonomics Stephen J. Dubner.
Price: $1795 (save $300 before Dec 11th)