Apple has released its highly anticipated mobile payment system, Apple Pay. But what does Apple’s entry into the mobile payment market mean for your company? (more…)
And the Award for the Best Halloween Scratch-it Campaign Goes To….
This month, we saw many wonderful Halloween Scratch-it campaigns. Some had scarecrows, one was in an app, and another received stunning results with a CTOR rate of 75%. However, we would like to take a moment to compliment and critique one scratch-it that stood out in particular because of it’s simple but provocative design. (more…)
U.S. Prints 329 Billion Coupons. It’s Time to Get Rid of All of Them
Paper coupons fail us.
Just like a bad friend we are never able to find our paper coupons at the right moment, and if we do find them, they are ripped and torn apart. Sometimes they are just plain expired. Despite this, many of us continue to use them everyday because they present an opportunity for cheaper deals in a world where everything seems to be getting more expensive. (more…)
12 Brilliant Email Marketing Tools for the Savvy Marketer
Email remains the best digital channel for ROI. However, like everything else email can be spiced up for a better user experience and to drive more conversions.
Thankfully there’s been a growing number of tools out there that have been created to solve our collective email nightmares. Best of all, many of them are free. (more…)